About Us

Stupéfiant — French for breathtaking.

Founded by Daniel and his cousin Izaiah, Stupéfiant was built from a lifelong passion for fashion and streetwear. What started as conversations at our grandmother’s house in Arizona — talking about clothes, style, and the culture behind it all — turned into a dream we refused to let go of.

Born and raised in Arizona, we grew up inspired by individuality, creativity, and the confidence that streetwear represents. We didn’t just want to wear the culture — we wanted to contribute to it.

Stupéfiant stands for pieces that make a statement without trying too hard. Breathtaking in design. Breathtaking in quality. Breathtaking in presence.

We work exclusively with trusted, high-quality manufacturers to ensure every piece meets our standards. From fabric selection to final production, we focus on craftsmanship, comfort, and durability — because real streetwear isn’t just about looks, it’s about longevity.

This brand is more than clothing.
It’s family. It’s an ambition. It’s a dream that started in our grandmother’s living room and grew into something bigger than us.

Stupéfiant — made to leave an impression.